It's time to expand your team with senior marketing talent. In this market, however, demand outstrips supply. Finding the right person is difficult to say the least. You're looking for a well-versed expert who's ready to take their next career step. But the truth is, an overwhelming majority of talented marketing professionals currently have a job, and they're quite happy with it. Getting them to consider a switch to your company seems near to impossible. So, you've decided to call in the help of marketing executive recruiters. Preferably, they have marketing expertise and know a thing or two about the marketing industry. After all, you want them to understand your ideal candidate.
But where to find an executive search firm or headhunter agency that has the expertise, experience, skills, and network to find a marketing executive who's a great match in terms of résumé and personality?
Executive marketing and communications positions are getting increasingly complex. Chief marketing officers, (digital) marketing and communications managers, and other marketing leaders need to know everything about online marketing and social media, among other things. On top of that, they should have great communication skills, as they often talk to departments across the company and external suppliers. Knowledge of SEO, SEA, copywriting, conversion, lead generation, and employer branding are indispensable, too. And a chief marketing officer or other marketing professional on the board should also apply their subject matter knowledge at the strategic level.
Today, it's also paramount that you measure everything. So, high-level marketing professionals work with market data and need to gain marketing insights. Usually, they also have to perform big data analyses and use dashboards to present the results. And even though a marketing executive is not a sales manager, it's important that they have a grasp of sales and collaborate closely with the sales team.
Furthermore, they should understand that technology changes fast. A good marketing executive closely follows the developments in their field because these genuinely spark their interest. Now that marketing is deeply and permanently affected by AI, it's paramount that marketing professionals keep their knowledge up to date. Only then, they can continue to add value.
The candidate who fits this profile has quite the résumé. Extensive marketing knowledge and many years of experience are prerequisites. Additionally, your new hire should be a good fit for your company culture. If you're lucky enough to find this one-of-a-kind talent, how to convince them a job at your company is the right next career move for them?
In today's market, it's best to leave executive recruitment to professionals: experienced marketing executive headhunters (or, senior headhunters). SalesSupply's seasoned experts keep a close eye on market developments. We stay up to date on the latest trends and technologies in recruitment and beyond. It's the only way to make sure candidates meet our clients' requirements.
Having worked in management and sales positions for over 20 years, our marketing recruiters have gained knowledge that's indispensable to headhunting. Here's the thing: recruitment has little to do with HR these days. It's turned into sales. If you hope to hire a much sought-after senior management professional, you should start by pitching and selling your vacancy like a pro. It's a make-or-break moment: if you blow it, you'll lose the candidate (who — let's face it — is very busy and only mildly interested). If that happens, all your recruitment efforts will have been a waste of time.
We prevent this HR drama by using our sales skills. Thanks to our thorough sales experience, we know exactly what to do in situations like these. We don't make the job look "better" than it is just to reel a candidate in, which is counterproductive and unnecessary. We do highlight the elements that get your ideal candidate excited about the job. That's a successful approach because we put in effort to get to know them. Plus, one of our recruiters has worked as a marketing manager at a world-renowned electronics company for 20 years, so he understands marketing opportunities and challenges like no other. And he knows exactly what makes a candidate qualified for a marketing executive position.
On top of that, we know how to communicate with executive candidates, since each of us worked in similar positions. That's why they see us as equals and feel free to discuss developments, trends, future dreams, and roadblocks with us.
So, our formula to success is: "Experience + sales skills!"
When selecting candidates, we obviously check whether they meet your requirements. But we also assess their communication skills, which we believe are just as essential. After all, your new hire should be able to talk to a variety of parties. As marketing executive recruiters, we need to make sure they're up to the marketing executive job in its entirety. So, we ask lots of questions, and we don't avoid the difficult ones. We also assess whether a candidate can think strategically and operationally. A solid personality is crucial, too, since some marketing executives have to use all their persuasive power during a board meeting.
Because of our substantial experience, we can quickly tell if someone is able to communicate at the C-level. We've gained people skills and get to the core of things fast. So, we only introduce suitable candidates to our clients.
Are you looking for a great marketing executive, but are you worried the recruitment process will take a lot of time? Join forces with SalesSupply to get the best of both worlds: quality and speed. We'll find a suitable candidate within 3 weeks. That's a guarantee!
Would you like to know more about our approach? Or do you want to explore how the best marketing recruiters (those at SalesSupply!) can help you?
